Kindle MatchBook: Another Innovation for Readers and Authors

 

Indie authors, listen up: Here is another example of how Amazon continually innovates on behalf of customers and indie authors, and stays ahead of its moribund competitors.

If you have both a print and an ebook edition of your work, you can enter your Kindle ebook edition into the new “Kindle Matchbook” program. This program allows buyers of your print-book edition to also obtain a copy of your ebook for her Kindle, at a discounted price (or free, if you choose). You can also use this as part of your book marketing efforts, e.g.: “Buy the print edition as a gift for someone special…and get the ebook edition for yourself at a discounted price [or free].”

For the author, this is another way to monetize your existing intellectual property. For your readers, it offers them the convenience of reading either the print or ebook edition, whenever they choose.

To enroll, go to your Kindle Direct Publishing page, click the “Bookshelf” tab, select your title, then use the drop-down menu to get to your book’s “Rights & Permissions” page. Scroll down until you find the checkbox for participation in the “MatchBook” program. After you click the link, it will give you several pricing options for your discounted book.

 

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Stephen England’s New Thriller DAY OF RECKONING

 

Day of Reckoning coverMy talented thriller-author pal Stephen England has just released his big new book, DAY OF RECKONING — the second in his “Shadow Warriors” series, which began with PANDORA’S GRAVE. The new paramilitary suspense thriller is being launched at the special introductory ebook price of only $2.99, for several days.

Stephen is one of the most talented young authors of our time. I’ve interviewed him here before, and it’s been a great pleasure to get to know him and watch him grow as a writer. I know you won’t be disappointed if you buy and read both big books, featuring his spec-ops hero Harry Nichols. Check ’em out today.

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Methods and Aids I Use to Write Fiction

 

Ever since my debut thriller HUNTER took off, fellow writers have asked me if, when writing, I am an “Outliner” or a “Seat Of The Pants” writer. These labels describe two extremes on a spectrum of methods that fiction authors employ to craft their books.

At one extreme, the “Outliner” is the author who plans his book in meticulous detail before he starts to write. He wants to know in advance what will happen in each anticipated chapter, sometimes in each scene. Often, he’ll write an extended synopsis or summary of the book, typically 20-50 pages of exposition describing the major characters, their conflicts, and all the significant events. (In the film industry, such a summary is referred to as a “treatment.”) Sometimes, he will write multiple drafts of his outline, in order to work out all the plot twists and possible logical holes in advance, before starting the actual writing.

When everything is finally figured out, these authors can usually write their first draft rapidly, confident that the result will be in near-final shape and in need of little revision, or that they’ll have to delete a lot of material because they discover a serious problem only after writing a draft. On the downside, such well-crafted stories might be stronger on plot than on characterization: If he isn’t careful, the outliner’s characters may become little more than stage props for the devious goings-on. Well-known outliners include historical novelist Ken Follett, mystery writer Robert Crais, and the late thriller master Robert Ludlum (whose outlines would sometimes go longer than 100 pages).

laptop-hat2a

At the other end of the methodological spectrum are “seat-of-the-pants” authors (abbreviated SOTP). These authors write without planning much, if anything, in advance: The story develops organically. Some SOTP authors have an idea of the beginning and end of the tale, and maybe a few ideas along the way. Others start with less than that. Usually the SOTP writer begins with some nugget of an idea–a scene, character, concept, theme–and just dives in and starts to write, seeing where the notion takes him. Thriller author Lee Child refers to it as “the thing”–the anchoring idea or image that serves as the seed of the story. The author then writes rapidly, going wherever inspiration takes him, without editing along the way or self-censorship of any kind. The writer is as surprised by the story’s unfolding events and the words and actions of his characters as is the reader.

For the SOTP author, much of the creative pleasure lies in that exciting first-draft rollercoaster ride. However, that draft is often messy, burdened with lots of extraneous material and characters, lapses of plot logic, and other unnecessary or poorly conceived elements. Then comes the chore of heavy rewrites, editing, and revision. Famous SOTP writers include Lee Child, Stephen King, and the late thriller master Vince Flynn.

Between these two extremes lie all kinds of hybrid approaches. In his excellent how-to book Writing Fiction for Dummies, Randy Ingermanson describes the preceding two common approaches, plus a couple of others:

Continue reading

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An Interview with…Dylan Hunter?

 

British thriller author Simon Jenner has conducted the most unique interview of me yet…because he also interviews  Dylan Hunter!

If you want to find out stuff about Dylan and me that you probably don’t know, have a look at this one. BONUS: If you are one of the first two people to sign up for Simon’s newsletter, you’ll get a free ebook copy of HUNTER.

I want to thank Simon for his unique presentation of facts about the novel, and also for his generous praise of the book. In return, let me give you links to his Ethan Justice thrillers:

First, Ethan Justice: Origins.

Then try Ethan Justice: Relentless.

The covers are great, don’t you think?

Ethan Justice Origins    Ethan Justice Relentless

 

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Authors, What Are Your REAL Priorities?

 

One of my favorite people to read about the writing business is author-and-publisher Kristine Kathryn Rusch. Her series of “Business Rusch” columns are insightful, invaluable resources for anyone seeking to build a rewarding career as an author in today’s fast-changing publishing world.

As is often the case with her columns, Kristine’s recent entry, titled “Markers” (August 7, 2013), raises an issue I hadn’t really thought about: how an author can gauge “success” in today’s chaotic book world. Before the past few years of utter disruption in the publishing and bookselling industries, there were pretty clear “markers” of career success for a professional (or professionally aspiring) writer. As she puts it:

Let’s talk writing first. Successful writers had contracts with publishers. Those contracts had deadlines. The writer needed to meet those deadlines. Working backwards from the deadline, the writer would then calculate how many words per day she had to write or how many hours she needed to put into her writing to hit that deadline either on time or early. If the writer had multiple deadlines, then she “juggled” them, and figured out how to get all of those projects done within the time allotted.

Pretty easy. A “good day” then . . . was meeting or beating the quota, staying on target, and maintaining those deadlines . . . .

But there were other set markers of success for writers. Because traditional publishing had been stable for so very long—the last big disruption happened in the 1950s—the markers of success felt like they were etched in stone. . . .

• Selling your first short story/article

• Selling your first novel

• Hiring an agent

• Winning a major award

• Hitting a bestseller list

• Selling more than one novel

• Selling overseas

. . .

Now, those markers still exist, but they mean less. The disruption is total. Now, there are dozens of science fiction magazines instead of a few, so many in fact that the half dozen year’s best editors claim they can’t read everything printed. There are hundreds of literary magazines now, many which pay well. There’s a surfeit of awards in all the genres, so many the readers have no idea what they mean.

And then, the elephant in the room: Indie publishing. Does it mean more to have your short story up online and receive 1,000 downloads over several months than it does to have your short story out in a prestigious literary magazine with only 1,000 subscribers? I don’t know. No one does.

The markers are all different. And we writers have to set our own. The problem is that established writers have often used markers to propel ourselves forward and, frankly, to measure success. We tell ourselves that we’ve hit this list or we’ve won that award. We’ve been reviewed (favorably!) in the most prestigious journal in the land, and/or we’ve sold books for mid-six figures. We’ve got overseas publishers and movie options. We have deadlines, and more deadlines, and books coming out of several traditional publishing houses.

Or not.

And it’s true. With the rapid erosion of traditional publishing, the traditional benchmarks of career success have eroded, too. We need to develop an entirely different set of criteria to measure our career progress.

writing-progressNow, I happen to think that erosion of the traditional markers is a good thing. That’s because all the markers on Kristine’s list are external measurements of one’s “success”: success in winning the approval of others. They do not necessarily have anything to do with measuring one’s own growth as a writer, one’s progress in mastering the craft itself.

Of course,  professional writers, by definition, aim to be read by readers. We don’t write as an exercise in solipsism; otherwise, we’d write only diaries. To make writing a paying profession, we need to know if we are communicating with readers effectively. And various benchmarks–often boiling down to sales–inform us about that. Sales figures can tell us two things: whether we are writing works that others care to read (which speaks to the craftsmanship side of a literary career), and/or whether we are effective in making our works “discoverable” to our target audience (which is the marketing side).

So, what, then, is “success” for a writer today? If the traditional markers of success are in such a state of flux, we need to find new ones. This prompted me to consider the different priorities that writers place on various aspects of their work. Why we are willing to coop ourselves up for hours on end every day, pounding at a keyboard, pouring what’s inside our heads into our fingers and then out into the world, giving our abstract thoughts objective form as nonfiction works or fictional worlds?

Continue reading

Posted in Book business, Essays, HUNTER: A Thriller, Inspirational, Marketing Advice, Publishing Advice, Self-Publishing, Traditional publishing, Writing Advice | Tagged , , , , , , , , , , , , , , , , , , , | 14 Comments

So, You Think You Need a Publisher…

 

One of the most common raps against self-publishing — put forward militantly by the publishing industry — is that any truly good writer will not only be discovered eventually by a reputable publisher (a “gatekeeper of literary quality”), but also benefit from the kind of sophisticated marketing efforts that only the publishing industry can provide. By contrast, for a self-publishing author, even a good one, to break through without such industry support (their argument goes) is well nigh impossible.

So, now comes the story of a new debut mystery novel, The Cuckoo’s Calling, by a previously unknown author named Robert Galbraith. It was released this April by Sphere, an imprint of the highly respected Little, Brown Book Group in Britain, and by Mulholland, an imprint of Big Five publisher Hachette, in America. The novel benefited from these major publishers’ promotions and from general bookstore distribution. It received a host of positive reviews in various trade publications. It attracted rave blurbs from well-known authors.

In short, The Cuckoo’s Calling got all the support from Big Publishing that any author could dream of.

Yet the book sold poorly — fewer than 1,500 copies combined in Britain and America since its April publication. Clearly, the book trade, with all its editors, cover artists, sales people, marketing savvy, and traditional distribution channels, managed to do very little for this well-reviewed novel by a brand-new author…

…except that the author was not brand-new. Nor was “his” name Robert Galbraith; that was a pen name.

This week, the author has been outed as none other than — are you ready?

J.K. Rowling.

Yes, the creator of the monster-mega-selling Harry Potter series — even while relying on her past publisher, editor, and sales staff — could not sell more than a few hundred books under another name. In fact, when first submitted to publishers under her pseudonym, her novel was turned down by the fiction editor at Orion Publishing, who said that while it was well-written, she didn’t think it would fare well in the traditional publishing marketplace.

And, of course, she was right: It didn’t — not until J.K. Rowling was revealed this week as its author. Now, overnight, the book has shot up to the #1 sales position on Amazon. Until her magical name was attached to it at last, though, the novel was well on its way to obscurity and the remainder tables.

So, here’s a question for you:

If Big Publishing can’t effectively market the work of J.K. Rowling when she disguises her identity, what does it have to offer most other first-time, “no-name” authors?

Another question:

Do you think any first-time, no-name author would get the kind of advance and contractual terms that J.K. Rowling did for this book?

This revealing incident casts a writer’s choice — either traditional or independent publishing — in a completely different light, don’t you think?

UPDATE: I don’t normally amend or embellish my own comments with input from other writers, but Kristine Kathyrn Rusch has just posted a brilliant analysis of the JK Rowling affair, one considerably more nuanced than my own, above. She comes to the same critical conclusion about Big Publishing, but from a different direction.

For one thing, she believes that “Robert Galbraith” was succeeding at the expected level of sales for a debut Brit mystery — not great, but not especially bad. Also, the publisher, she says, did not give the book special promotion. The book received standard publisher’s treatment for a midlist title, and got standard sales results. Now, I believe that this underscores my point: that this is about as much as a traditionally published author can expect these days from Big Publishing, and clearly — it ain’t much.

But Rusch makes a different point: that the blockbuster-obsessed publishing industry’s harsh response against Rowling for conducting this experiment is another example of its contempt for authors, and its refusal to take responsibility for its own shortcomings. It is an intriguing line of argument, and I urge you to read what she has to say.

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A Public Event for All You Thriller Fans

 

UPDATE, 7/21/13: I want to insert this news up front on this post:

BIG CONGRATULATIONS to Brad Thor, who just hit #1 on the New York Times combined ebook/print book bestseller list for his new thriller HIDDEN ORDER. You should definitely check out Brad’s thrillers, folks, starting with this one.

 

Here is a nice interview of one of my favorite thriller authors, Brad Thor, by one of my favorite thriller authors, Stephen England. Yep, a two-fer!

But even bigger news: Brad is beginning a tour for his new book, HIDDEN ORDER, the week of July 8, 2013. First stop: Washington, DC, on Wednesday, July 10. Your friendly neighborhood “Vigilante Author,” as well as thriller-writing buddies Stephen England and Ian Graham, plus a host of other friends and fans, plan to attend. Details about time and location of this and other book-tour stops are on the interview’s linked web page, above.

Finally, check on this site for my previous interviews here with both Brad Thor and Stephen England. I think you’ll really enjoy them.

UPDATE: Here are some photos from the event, which drew a big crowd of well over a hundred people.

Robert Bidinotto with Brad Thor

Robert Bidinotto with Brad Thor

 

First up, your friendly neighborhood Vigilante Author with Brad (excuse the blurriness; my camera isn’t the best).

 

The next photo shows four thriller authors at Brad’s book signing. From left to right: Ian Graham, author of Veil of Civility and other stories; Brad; Stephen England, author of Pandora’s Grave and the forthcoming Day of Reckoning; and Yours Truly. (Yes, I’m always the guy with the hat.)

 

Authors Ian Graham, Brad Thor, Stephen England, and Robert Bidinotto

Authors Ian Graham, Brad Thor, Stephen England, and Robert Bidinotto

 

Finally, here’s a shot of members of the “Thorum Underground,” an online group of fans of Brad’s work. Many of us have met in the past, and it was great to get back in touch at this year’s book tour.

"The Thorum Underground"

“The Thorum Underground”

 

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A Sales Milestone for HUNTER

 

HUNTER has just reached 75,000 total paid sales (all editions combined). It’s hard for me to believe that this happened for a single, self-published novel, written by a first-time novelist, past the age of sixty.

For those of you needing encouragement, it certainly gives weight to the immortal words of that great philosopher, Han Solo. Thanks to all of you who helped me reach this personal milestone and lifelong dream.

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Want News About My Forthcoming Fiction?

 

Just a reminder:

Please take a few seconds to sign up on my email notification list for updates about my forthcoming novel, public appearances, and related news.

I promise I will not share your email address with anyone, or send you spam. Thanks!

Posted in Announcements, BAD DEEDS: A Dylan Hunter Thriller, Events, HUNTER film, HUNTER: A Thriller, Interviews, Personal Appearances | Tagged , , , | Leave a comment

Interview with Suspense Author CJ West

 

CJ West is the independent author of a host of suspense novels, including The End of Marking Time and The Winemaker’s Son. His most recent release is The Cat Bagger’s Apprentice.

CJ spent twenty years helping companies solve computer networking and information management problems with firms including Arthur Andersen. In 1999, he began writing suspense novels and several years later transitioned to writing fulltime.

Suspense author CJ West

Suspense author CJ West

His fiction puts everyday people into intense situations and forces them to consider how they came to be who they are. He enjoys exploring the world through his research and varies his stories to follow his curiosity.

The Winemaker’s Son, the first book in CJ’s Randy Black series, was optioned for film by a screenwriting firm in early 2008. The screenplay, written by Marla Cukor, is complete, but has not yet made it to the big screen. Black Heart, the second book in the series, offers a major twist in the storyline and challenges readers to forgive Randy Black’s mistakes and follow his journey in future novels. Gretchen Greene, the third Randy Black novel, introduces the first in a series of characters Randy will be tasked with saving. CJ’s latest standalone thriller, The End of Marking Time, was published in 2010.

CJ hosts a Blog Talk Radio show called “The Thriller-30” where he interviews contemporary thriller and suspense writers. Find more information at this site. He maintains a blog, and you also can find him at on Facebook.

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The Vigilante Author: Welcome, CJ. Let’s cut right to the chase and have you first tell us about your most recent book.

Cat Bagger's ApprenticeCJ West: The Cat Bagger’s Apprentice is the second book in my “Marking Time” series, set in a time shortly after prisons were abolished. The book focuses on one criminal and the interplay between him and a cast of characters that are trying to rehabilitate him. The challenge to those in criminal justice is to protect citizens and help inmates without the benefit of prison bars. The counselors must use psychological ploys to maintain control in a world where control is nearly impossible.

The Vigilante Author: Okay, I’ll bite: What is a “Cat Bagger”?

CJ West: For readers of The End of Marking Time, the Cat Baggers have a special meaning. It is unclear whether this group is mythical, created to scare criminals, or if it is real and their activities are being covered up. The Cat Baggers are the remedy of last resort. They are said to torture criminals until they are so desperate to escape that they jump to their deaths. The threat of being sent to the Cat Baggers is so scary that criminals do whatever they are told to avoid that sentence.

They are called Cat Baggers because one of their early methods of torture was to bind and blind a convict, then rile up a bunch of feral cats (in a bag) and release them into the convict’s room.

The Vigilante Author: I could nominate a few real-life candidates for such treatment. But moving on: How would you characterize your fiction, by genre, themes, or topics?

CJ West: So I can’t just say “awesome”?

The Vigilante Author: That goes without saying. But tell me more.

CJ West: I write suspense, but I’ll write about any theme that catches my interest, and that means the tones of my books vary pretty widely. I’ve written an intense revenge story, a devious psychological thriller, and one book that’s not sure if it’s romance, suspense, or sci-fi. My loyal readers expect a few very creative surprises in each book and a heavy dose of realism.

The Vigilante Author: What’s cool about self-publishing is that a creative person like you doesn’t get stuck in some publisher’s genre box. You can experiment and go wherever your imagination takes you. So, how did you become a creative writer? Tell us something about your early life.

Marking TimeCJ West: I wouldn’t trade my family life for anything, but I was a fish out of water in some respects since I was ten or eleven. I was raised a country boy. I learned to shoot and track animals as a kid. We spent a lot of time fishing, hunting, and building things because my father worked with his hands and that was the “real world” to him. I’m one of those people who, with a shotgun, a knife, and some matches, could wander off and survive in the woods for months. Those skills won’t really be valuable until the zombie apocalypse, but hey, you never know.

The Vigilante Author: Indeed. I expect zombie hordes to be unleashed any time from Washington, D.C. But please continue.

CJ West: When I was about ten, I was identified as a gifted kid. We lived in a tiny town where the school system didn’t know what to do with me other than accelerate my progress toward graduation. It’s hard to believe now, but I was one of the smallest kids in my class until sophomore year in high school. Because I was so small, my parents didn’t want me promoted early, so I stayed with my peers and was pretty much left alone by my teachers. I started writing a book in sixth grade because I was extremely bored in class and that started me on the road to learning and doing things myself. Sometimes I wish I had better mentors in those years, because learning to seek good advice would have saved me lots of heartache and head-banging through the years.

My father didn’t value education and I was tracked into a vocational high school so I could get a job when I graduated. This was probably one of the biggest mistakes of my life, but it led to a career in information technology, which I thoroughly enjoyed.

The Vigilante Author: Yet somehow you developed an interest in fiction. How did that happen?

CJ West: I began reading for enjoyment in the 90’s, something that wasn’t done in my house, certainly not by men. In 1999 I picked up a few books on writing and fell in love with crafting stories. Years later I realized that I had worked on a writing project every single day for seven years. I truly love writing fiction and if I had my choice of work each day, that’s what I would do.

I became a writer completely by accident. I was looking for a hobby on Christmas and stumbled on an addiction without a cure. I love writing and can’t imagine a time in my life when I won’t write novels. My earliest influence was Douglas Preston and Lincoln Child. I really admire the monsters and villains they create.

The Vigilante Author: Anyone else?

Winemakers SonCJ West: Tim Hallinan has been a great influence on me. He’s an amazing writer, who crafts prose better than any suspense writer I’ve read. Tim, and Michael Connelly, impressed me with their kindness. Their kindness and support of new writers is a great example to try and live up to.

The Vigilante Author: I’ve had that same kind of good fortune, with encouragement from writers like Brad Thor, Lee Child, Stephen Hunter, and the late Vince Flynn. So, what exactly motivates you to write, CJ? Do you have any overriding goal?

CJ West: I write for the joy of writing. I don’t need motivation to write; what I need is motivation to put the writing aside and deal with marketing and other things that need my attention. As far as my goal in writing, I have an innate drive to help people. It permeates everything I do, and I often see myself redeeming characters in my work, or writing unlikeable characters in a way that readers become attached to them.

The Vigilante Author: What kind of obstacles and challenges have you faced?

CJ West: My biggest obstacle is that I’m lousy at marketing. Once I convince a reader to pick up The Winemaker’s Son and The End of Marking Time, I have a new friend. My problem is that I don’t accomplish that feat nearly enough. Maybe I should spend more time doing it.

The marketing that I do is fun. Maybe it should be more sales focused, but I’m not a salesy guy. My most recent marketing program is a Kickstarter campaign that offers readers a chance to follow along as I write my next novel, Two Bags Full.

The Vigilante Author: I think that’s really clever, outside-the-box thinking. Tell us more about that project.

CJ West: Glad to. Kickstarter is a website that helps creative people fund new projects. My Kickstarter not only funds the production of my new book, but it also funds the creation of a group where I’ll share the book from the very earliest stages of development. Readers can read along as the book is written and ask me questions about the story or characters. I’ll share my tools and the techniques I use to keep a new book project on track from beginning to end.

Some writers think I’m crazy for sharing my work as it is written, but I feel like this is a great way for readers and new writers to see how the process (at least mine) really works.

Gretchen GreeneThe Vigilante Author: That’s a terrific way to build a bond with your fans. It’s something like what super-successful indie author Hugh Howey does. And another bestselling author friend, Michael J. Sullivan, has recently had great success with his own Kickstarter campaign.

Tell me a bit about your writing methods. I’m both an outlier and an “outliner.” I’m OCD about outlining and planning in advance. Maybe it’s insecurity and I’ll outgrow it, but I have to figure everything out in advance of writing. What about you?

CJ West: My writing process is evolving. I used to outline, but now I plan a little then jump off and write. Experience has made me more comfortable with the process and I don’t have a nagging fear of getting lost. At least not most days.

The Vigilante Author: If I were from the NSA and bugged your office with a hidden video camera, what would I see?

CJ West: My kids often laugh at me while I’m working because I pay attention to small details and act them out so I can get them right. I’ll stand in a doorway, or move my hands, or do any number of other strange things so I know how to describe the actions of my characters.

Other than that quirk, and a lot of talking to myself, I sit at my computer and write. A lot. I’m not a very fast writer, so I spend a lot of time in my chair.

The Vigilante Author: That’s funny; same here. At times, I march around the house, probably with a vacant look in my eyes, mumbling bits of dialogue or talking aloud to work out plot points. But this will be just our little secret, okay?

What do you love best about the writing life? And what about it is hard for you?

CJ West: My favorite part of writing is the blank page. I love dreaming about something new and plotting out a new book. I am happiest on the day that a new book is finished and I start the next. I’m so excited about the next project I want to move on and immerse myself in the new world I’m creating.

There are two hard things for me in the writing life. First, I don’t enjoy polishing a book for print. I don’t like to fret over typos and punctuation. Second, I’m not great at approaching people and selling my work. I always feel like it is an imposition.

The Vigilante Author: It truly isn’t — not if you think of yourself as a “trader,” not a taker. And you give your readers an awful lot of pleasure, so I wouldn’t sweat it.

Anyway, you decided to self-publish rather than traditionally publish. Why was that?

Black HeartCJ West: I know a lot of people who tried really hard to publish and I admire them for the effort. I never really tried. I came into writing as a hobby and didn’t get serious about it until strangers started raving over my first book. When I received a film option for The Winemaker’s Son, I decided to get serious about my writing, but by that time I was already a self-publisher and that’s where I decided to stay.

The Vigilante Author: After all this time, you probably have some opinions about the kind of qualities you think are most important for any would-be writer.

CJ West: I think the most important thing for a writer is the ability to tell a good story. A lot of writing is technique, structure, and tools that can be taught. Creativity and imagination are a must. That’s not to say this business is easy for a creative sort. It takes a ton of hard work and dedication, but for someone who loves telling stories, it’s not really work.

The Vigilante Author: Agreed. Now, tell us where people can find your books, and how they can contact you.

CJ West: My ebooks are available at Amazon, and my print books are available in any bookstore by presenting the ISBN and asking to order the book. Readers can find me at my website, my blog,  or on Facebook. I’m always glad to answer questions.

The Vigilante Author: Thanks so much, CJ. I hope this interview prompts many new readers to check out your work.

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Posted in Author profiles, Inspirational, Interviews, Marketing Advice, Publishing Advice, Self-Publishing, Traditional publishing, Writing Advice | Tagged , , , , , , , , , , , | 6 Comments